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ABOUT ME

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Manager, Global Brand Franchise

Tripadvisor

"Rooted in Passion, Growing to Lead"

With nearly a decade of experience in brand, product, and performance marketing, I specialize in crafting and executing strategies that drive revenue, increase market share, and enhance brand visibility across global markets.

 

As Manager of Global Brand Franchise at Tripadvisor, I lead high-impact initiatives, overseeing integrated, multi-channel marketing campaigns, strategic partnerships, and market research that have fueled audience growth and business success. My expertise spans go-to-market strategy, brand storytelling, stakeholder alignment, and data-driven performance optimization.

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I am currently pursuing my MBA at Drexel University’s LeBow College of Business, deepening my knowledge in strategic management, leadership, and finance to further elevate my impact. My ultimate goal is to become a Chief Marketing Officer, leveraging my expertise to drive innovation and long-term growth.

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Passionate about collaboration and results-driven execution, I thrive in dynamic environments where I can translate insights into meaningful brand experiences and measurable business success.

Tropical House Plant

© 2023 by Nija Taylor. All Rights Reserved

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